Complete Guide to Sales Manager

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Modern sales manager must be both a wise strategist, a mentor, a flexible and charismatic leader, able to motivate the sales force in order to achieve greater success. The authors show how important the manual process of selling the key qualities of a leader. The book presents both practical and theoretical principles: the selection of commercial agents in accordance with a clearly defined strategy and consolidating the idea, consistent and effective transfer of authority variety of purposes.

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